Features of the Elsie App

Why take a Selfie when you can take an Elsie?

Find your Style

Find your Style

Swipe pics of your fashion style.
Find the latest Micro-Fashion

Find the Latest Microfashion

It used to be Spring/Summer, Fall/Winter. Now it's microfashions that change weekly. See what's up with Elsie.
Find your People

Find your People

Street Style, Metro, Hipster, Boho, Grunge. Whatever your style, you can find your tribe with Elsie.
Find that Item

Find that Item

Have a picture and want to find a specific item. Upload it to Elsie and crowd-source the information.
Latest Developments

Milliner Profile- Cessiah Alice Millinery

We are lucky enough to have a new Milliner in town, just in time for the Tasmanian Summer Racing Carnival. The gorgeous 24 year old Cessiah, who has relocated from Geelong, VIC is excited to share her handmade designs with the Tasmanian locals.    The hard work that goes into each creation is unimaginable and […]

Headwear at the races

Unlike our fellow british counterpart the racing season is the one time of the year where we are able to confidently wear abstract concoctions on our heads. For those opposed to the idea of a fascinator then the hat option is just as stylish (and rather savvy taking into account sun protection- but thats a conversation […]

My Spring Style Favourites

Towards the end of a season you just can’t wait to get into a new wardrobe- and shedding off those winter coats and boots is a sensational feeling. But when I’m gallivanting the streets in my spaghetti strap playsuit just because the suns out and it’s spring- I all too quickly get the rude reminder that […]


Let’s be honest- When going to an event whether it be a cocktail party, awards dinner or the opera, one of the best parts is getting dressed up. This, however, is also one of the most stressful parts. Understanding the dress code, the weather, the event .. the list goes on. Anyway after years of deliberation […]